Where is the casino market growing?
In 2017, casinos generated $43.61 billion in the United States alone, and this figure has only increased since then and is expected to continue its upward trend.
However, the United States is not alone in experiencing this growth. Territories like the UK, Canada and the Asia-Pacific region have all seen a significant increase in the number of people using casinos over the past few years.
One of the main drivers of this growth has been the development and deployment of online gambling and casinos. In just a few years, online casinos have already captured more than 20% of the global casino market and show no signs of slowing down.
This has greatly expanded the potential audience and customer base for casinos around the world, as people no longer need to search for one in real life to play games there; they can just watch online.
Not only has this helped dispel misconceptions that casinos are just places for dedicated gamblers, but it has also shown many more people how enjoyable and relaxed casino games can be, increasing the popularity of the global casino market.
Another important factor to consider is the relaxation of laws in countries like the United States and Singapore. In 2009, the latter had no casinos due to different laws and attitudes, but by 2016, many casinos had been established and were generating $8 billion every year.
In the United States, Las Vegas and Atlantic City have long been major hotbeds of casinos and gambling, as many other states had laws and policies that did not allow such establishments to be built in the real life or developed online.
While these two cities still dominate the US land-based casino market, many other states are embracing casinos and gambling in general. This makes it easier for more people in one of the largest gambling markets in the world to access these services, thereby expanding the global market.
Additionally, online casinos are being legalized in more and more parts of the United States and more countries around the world as their regulations become clearer and governments become more aware of the impact they can have on savings.
In countries like the UK and Canada, casinos – land-based and online – have been legal entities for many years now, but they continue to experience healthy growth due to the availability of online platforms and technologies. innovative.
In fact, physical casinos are pretty rare in the UK these days, with the majority of players taking their games online. Indeed, most major betting providers now offer online casino platforms.
The rise of online casinos
The main attraction of online casinos is simple, convenient. Some card games like poker can take hours to complete, and many people won’t want to sit at a table all the time. Now they can keep an eye on the game from their phone or computer.
So being able to keep an eye on the game on your device makes life much easier. You can take it with you while you do other things or while you are on the go.
Mobile casino apps mean you don’t need to visit a physical casino or access a virtual casino on your computer; now you have one in your pocket and it is available at all times.
This, in turn, exposes these games to a wider audience. Previous misconceptions about casinos are more easily debunked because more people can experience it and see what it’s really like.
People who don’t live near a brick-and-mortar casino no longer need to travel far to play, as they can access games on the internet and play against real people, with real money at stake .
These technologies have also allowed companies to experiment with different game formats and types, diversifying the player experience and potentially appealing to a wider range of people.
Now we see even more technologies and developments being introduced to the global casino market. Virtual reality (VR) can create a more immersive online experience, making games even more engaging.
Cloud gaming – where you stream a game to your device over the internet – could also increase the popularity of online casinos, making the process simpler and even more convenient than it already is.
The global casino market has shown that it can adapt to major changes and trends quite easily and has experienced healthy growth for this reason. With new technologies becoming more accessible to major vendors, online platforms are sure to continue to thrive.
Add to that the fact that casino laws and attitudes are changing around the world, and it’s easy to see why the industry is on such an upward trend.